Born and raised in the Seattle-metro area, I grew up in a family of entrepreneurs and visionaries. Upon graduating high school, I moved south to Los Angeles where I attended Azusa Pacific University.
During my time at APU, I had the opportunity to be a co-founder and consultant for numerous non-profit organizations. Part of a program called Enactus, I supported students pursuing their business dreams by helping them analyze and target their customer, build compelling presentations and pitches, and execute their business goals with a powerful social entrepreneurship component at the core.
Upon graduating with my Bachelors in Business Marketing and Design, I soon moved back to Boise where I worked at the award-winning agency, Drake Cooper. As an Engagement Specialist, my day to day duties included writing for in-house and client blogs, establishing strategic, digital paid media plans, curating extensive social media campaigns, and being a general jack-of-all-trades in the digital marketing sphere.
Upon leaving Drake Cooper I worked for a short while as a Marketing Manager for the local, Boise startup Lone Cone. While there, I built new branding strategies and techniques, oversaw product development, outdoor merchandising, and all outbound marketing components.
With some successful side projects wrapping up and me finding myself with more time, I decided that my skills could be best utilized as a freelancer.